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Press Coverage

The Rise of Social Forecasting: How Employees Help Management Make Better Decisions

published on CMSwire
Social Forecasting is the aggregation of employee and/or expert knowledge and its conversion into quantitative business KPIs and forecasts. It is used for forecasting new product potential, sales figures, as well as strategic scenarios. This flavor of crowdsourcing with employees is being used by various corporations, which have embraced a simple insight: “Employees often know more about products, markets and competitors than you think”. »Full Article